• Studies with both strength and endurance athletes have clearly indicated that exercise increases the need for protein and amino acids.^1,2
• The number of people partaking in athletic activity is increasing, and high quality protein sources are in demand! And, people want these quality protein sources to be convenient and quick, to coincide with their modern-day busy lifestyles.

There is no doubt that whey protein has become one of the hottest selling supplements on the market, and for good reason!

• Whey protein has one of the highest biological values of any protein supplement on the market due to its excellent amino acid profile, solubility, and digestibility. A high biological value means that it may "yield" more usable grams of amino acids.
• It also contains the highest concentration of branched chain amino acids (BCAA) of any single protein source. This BCAA content is important to exercising individuals because BCAA's are an integral part of muscle metabolism and are the first amino acids sacrificed during muscle protein breakdown.

Are all whey protein powders created equally?

• The whey protein powders available on the market vary significantly in quality and content. Most of the powders do contain whey protein, but some incorporate fillers like maltodextrin, which adds carbohydrates, and other protein sources like calcium caseinate or milk protein isolate. Although these other protein sources are high quality, they do not offer the same benefits unique to whey protein.

That is why EAS has developed SimplyProtein Complete Whey, an economical, high-quality, protein powder made with 100% whey protein.

• SimplyProtein Complete Whey provides 20-21 grams of high quality whey protein per serving and it has only 2 grams of fat!
• This convenient, tasty powder is available in chocolate, vanilla and strawberry. It mixes easily in water, milk or your favorite nutrition shake.
• It is the ideal option for the active person on-the-go. It can help you meet your daily protein requirements that are so important in building and maintaining a strong, healthy body.

SimplyProtein Complete Whey from EAS - The HIGH-PERFORMANCE Nutrition Advantage.